Helping Companies Leverage Psychographic Data to Create Better Business Advantages.

At Inkblot Analytics, we use our patented research and analytics software to help brands and agencies better understand consumer psychological profiles. By better understanding consumer psychology, our clients can optimize their marketing across all customer touchpoints.

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What Makes Us Unique?

Consumer Motivation, On Demand

Consumer behavior is shifting faster than ever. Wants and needs evolve in real time, and yesterday’s insights quickly lose relevance.

At the same time, the stakes have never been higher. Businesses can’t afford to guess what consumer want. To stay ahead, they need a living window into the motivations that drive consumer choice. Inkblot Analytics delivers exactly that — Consumer Motivation, on Demand. Through our patented platform, Inkblot Cloud, we deliver continuous custom psychographic data so our clients can grow from recent, revolutionary consumer insights.

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On-Demand Research Powered By Inkblot Cloud

Market research and analytics has never been easier with Inkblot Cloud--a platform with over 20 different proprietary applications for your research and analytics needs. This includes solutions for panelists, online surveys, online interviews, mystery shopping, home usage tests, and much more. Check out our platforms page to see some of the market research apps you can use with a subscription to our services.

Our Platforms

Market Research Services

Looking to conduct a market research project? At Inkblot Analytics we conduct qualitative and quantitative studies using psychological methods and techniques.

Marketing Analytics Services

Have a ton of data but don’t know what to do with it? Or would you like to get more insights out of the data you have? Our team of data strategists and data scientists can help with custom analytics services.

Psychometrics Solutions

As leaders in psychometrics, Inkblot Analytics creates custom measurements and assessments for marketing agencies.

Psychographics

With Ph.D.'s in psychology, our team can help enrich your customer data with audience personas, personality traits, and other psychographic information.

A NEW APPROACH

Get 1 Project Per Month With Our Service Subscriptions

Today's world moves too fast to do research "every so often". That's why at Inkblot, we're evolving the way we work with our clients. We call it "Research-as-a-Service".

Research-as-a-Service is a subscription-based model for delivering market research and consumer insights. Instead of buying one-off studies or reports, clients pay a recurring fee to access a continuous flow of research, analysis, and insights delivered through technology.

We offer one low monthly subscription fee for 1 new research project per month. Check out our plans below to see which setup fits with your organization.

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